|February 13, 2012|
SPRINGFIELD The American Heart Association (AHA) recently held a search to find inspirational women to become the next Go Red Leading Ladies of Western Massachusetts. Dozens of women were nominated and 11 were selected to become Go Red ambassadors in their community as well as to be featured in a poster campaign. The women were chosen based on their commitment, support and experience with heart disease.
All of the 2012 Go Red Leading Ladies participated in a professional photo shoot and are now featured on a poster that will travel throughout western Massachusetts bringing attention to the leading cause of death in women heart disease The names of the ladies were announced on Wear Red Day, Feb. 3, and the poster was unveiled at a special ceremony which recently took place at the Basketball Hall of Fame.
Throughout the year, many of the Leading Ladies will also raise awareness of women's heart health by attending or volunteering at local Go Red For Women events.
"The American Heart Association was looking for women who are role models to others and who know the importance of good heart health through lifestyle and understanding their risks for heart disease to be part of this campaign," AHA Director of Communications Mary Ann Burns said. "Cardiovascular disease is the number one killer of women, yet most women are not even aware of this mostly preventable disease. With these women sharing their image on a poster that travels throughout Western Massachusetts, we can bring the message to others that they too need to understand their risks. This poster is a great way to share that message."
The 11 women live or work in western Massachusetts and range from moms to bankers, journalists, health care specialists, heart survivors and business leaders.
The 2012 Go Red Leading Ladies are: Kellie Brown of Westfield, Ronda Carter of Springfield, Jennifer Cyr of Easthampton, Melissa Dustin of Palmer, Wanda Givens of Springfield, Eileen Hausmann of Holyoke, LaMara Hunter of Springfield, Sylvia Krol of Chicopee, Betty LaRue of West Hartford, Conn., Valerie Petit of Springfield, and Ambrozine Snowden of Springfield.
For more information, visit www.goredforwomen.com.
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