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Market Mentors marks 10th anniversary


Oct. 30, 2013
WEST SPRINGFIELD – Market Mentors, LLC, a full-service marketing firm located in West Springfield, is proud to announce 10 years in business. The firm’s beginnings date back to 2003 when Michelle Abdow opened shop in her Longmeadow home. Since then, the firm has grown to include a strong client base of small to medium-sized businesses and international companies with global reach.

“In celebration of our 10th anniversary we organized support for a local philanthropic initiative that will benefit our community and our clients, most of whom have been with us since the very beginning,” Abdow said. “We partnered with Rays of Hope for ‘Pink Day’ celebrations that took place all across Western Massachusetts on Oct. 18.”

Rays of Hope is a philanthropic initiative that was launched in 1994 by the Baystate Regional Cancer Program’s Comprehensive Breast Center and includes an annual walk and run, and Pink Day celebrations. This year’s walk and run took place on Oct. 20 at both Forest Park in Springfield and Energy Park in Greenfield. Many local businesses and organizations joined Market Mentors for their 10th anniversary celebration and supported the Rays of Hope foundation by hosting a Pink Day, where corporate or personal donations were made to Rays of Hope and participants wore pink to work in an effort to raise awareness for the cause.

“We are proud to share that many of our clients joined us for our Pink Day celebration by wearing pink and pledging either corporate or personal donations to Rays of Hope last Friday,” Abdow said.

Market Mentors support for Rays of Hope is expanding the firm’s history of participation in local philanthropic initiatives. Market Mentors also hosts the annual Kids Safety Expo held at the Naismith Memorial Basketball Hall of Fame and organizes the annual Salvation Army Coats for Kids campaigns in Western Massachusetts.

Additionally, Market Mentors success has not gone unnoticed within the community. The Affiliated Chambers of Commerce of Greater Springfield recently announced that Market Mentors has been nominated for the Super 60 Awards Program, which recognizes the 30 fastest growing privately-held companies and the 30 privately-held companies with the largest revenues in the Greater Springfield area.

“It’s all about results,” Abdow said. “That is our firm’s mantra, and our constant focus on achieving the highest caliber results is what drives our growth and success.”



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