|WILBRAHAM Paul Robbins is a Silver Award winner in the 2011 Summit Creative Award competition for his documentary-style video titled “Housing First,” produced for the Western Massachusetts Network to End Homelessness. |
Robbins previously won a Summit Creative Award in 2008 and again in 2009 for videos he produced for HAPHousing, the region’s housing partnership.
The video tells the story of the Housing First initiative in Western Massachusetts, which is designed to help families and individuals avoid homelessness by providing housing and support services, through the eyes of four people helped by the initiative in Hampden, Hampshire, Franklin and Berkshire counties. The video can be viewed on the Network’s blog: http://westernmasshousingfirst.org.
This year’s panel of international judges included a host of creative directors from design agencies around the world, including Brazil, Kuwait, Australia, Denmark, Dubai, Malaysia, Canada and the United States. Entries in 23 creative categories are judged against a stringent set of standards. During the blind judging events (entering company names are withheld) judges search for innovative and creative concepts, strong execution and the ability to communicate and persuade.
“Winning a Summit Creative Award is a significant accomplishment. The combination of scrutinizing judges and tough judging criteria ensures that only deserving entries receive recognition,” Jocelyn Luciano, executive director for the Summit International Awards, said. “What a year to see creativity bounce back from the doldrums, and with such strength.”
This year’s creative competition included entries from companies in 22 countries, including Austria, China, Hong Kong, India, New Zealand, Northern Ireland, the United Arab Emirates, the United Kingdom, Spain, the Netherlands and the United States.
Paul Robbins Associates is a strategic communications consultancy providing public relations and marketing planning, design and execution; crisis communication services; compelling video presentations; Web site design; and blog creation and content management for companies, non-profit organizations and policy initiatives.
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