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Give blood and get free Friendly's ice cream

Friendly's Restaurants has teamed up with the American Red Cross to help make sure patients who require transfusions will have the blood they need this summer. All presenting donors at Red Cross blood drives throughout Massachusetts will receive a coupon good for one free carton of delicious Friendly's ice cream. The coupons can be redeemed at any Friendly's Restaurant until Sept. 30 and tax is additional where applicable. Coupons are not redeemable at grocery stores. "We are thrilled that Friendly's is supporting our lifesaving mission with this initiative," Guanah Davis, CEO of the Massachusetts Red Cross, said. "Summer is a time when blood donations tend to dip due to travel, summer activities and the absence of high school and college blood drives. Prolonged and extremely high temperatures can also have an impact on attendance at blood drives. Because summer and ice cream just naturally go together, we hope this token of appreciation will encourage donors to come out and give the Gift of Life at this crucial time of year." The Northeast Division must collect 3,000 units of blood every day in order to maintain a sufficient blood supply. Blood transfusions are used for a wide variety of life-threatening conditions. Blood is used to treat trauma victims, surgical patients, people undergoing cancer treatment and premature babies, among others. It is the only medicine that cannot be manufactured but must come from caring volunteer donors. To find a Red Cross blood drive, or for more information, call 1-800-GIVE-LIFE or visit online at www.newenglandblood.org. The need is constant. The gratification is instant. Give blood, cool off with a free carton of Friendly's ice cream and help avert a seasonal blood shortage this summer.

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