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Heart Association teams up with actress for Wear Red Day

Heart Association teams up with actress for Wear Red Day
January 23, 2012
SPRINGFIELD — In its ongoing effort to elevate public awareness about heart disease, the American Heart Association’s Go Red For Women movement is teaming up with Emmy-nominated actress Elizabeth Banks to share the truth about the No. 1 killer of women.
More women die of heart disease than all forms of cancer combined. Unfortunately, heart disease is often silent, hidden and misunderstood. That’s why Go Red For Women is asking the women of Western Massachusetts to participate in the ninth annual National Wear Red Day on Feb. 3, to make ending heart disease a reality.
“Heart disease causes the death of one woman every minute,” said Dr. Suzanne Steinbaum, attending cardiologist and director of Women and Heart Disease at the Heart and Vascular Institute of Lenox Hill Hospital in New York City. “That’s why it’s so important to understand your personal risk factors and often-overlooked common symptoms, and to share that information with the women you love.”
Currently some eight million women in the U.S. are living with heart disease, yet only one in six women believes that heart disease is her greatest health threat. In fact, 90 percent of women have one or more risk factors for developing heart disease.
On National Wear Red Day, Banks will join the American Heart Association to help shed light on this issue at Go Red For Women’s national kickoff at Macy’s Herald Square in New York City.
“I’m working with the American Heart Association’s Go Red For Women movement to remind all women that heart disease doesn’t just happen to men, the elderly, or to someone else,” Banks said. “Heart disease can kill you or a woman you love. We can stop our No. 1 killer together by sharing the truth. We can be the difference between life and death.”
Banks directs and stars in the American Heart Association’s Go Red For Women new public service announcement and short film, “Just a Little Heart Attack,” inspired by the real-life stories of women who have been affected by heart disease. The entertaining, yet poignant film, which can be viewed at www.facebook.com/GoRed, provides a powerful wake-up call to women across America to understand their risk for heart disease and empower them to put their health first.
“While the film is funny, having a heart attack is not something to be laughed at,” Banks said. “However, I’m using humor to help uncover the truth about heart disease, to get people interested in learning more about their hearts — and our movement.”
Join the excitement of the first-ever Wear Red Day Challenge as we spotlight our most spirited supporters. Go to www.facebook.com/GoRed to review the 13 Wear Red Day Award categories of the friendly competition. Record a video or take photos of your efforts to “Go Red” and submit them on the Wear Red Day Challenge tab on our Facebook Page through Feb. 23. Encourage others to vote by “liking” your submissions; winners will be announced for each category on Feb. 25.
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