Delaney’s Market brings new dining concept to Longmeadow

Aug. 11, 2016 | Chris Goudreau
cgoudreau@thereminder.com

Delaney’s Market owner Peter Rosskothen said business has been good since the store opened its doors Aug. 4.
Reminder Publications photo by Chris Goudreau

LONGMEADOW – The Longmeadow Shops has a new tenant, Delaney’s Market, a store that specializes in restaurant quality prepared frozen meals to go. The shop opened its doors on Aug. 4.

“People that don’t want to go out [and] want to have a nice meal at home stop by here, walk around the store, figure out what they want to eat, and maybe grab a bottle of wine or a six pack of beer and take it home,” Peter Rosskothen, the market’s owner, who also owns the Delaney House and Log Cabin in Holyoke, told Reminder Publications.

He added the market offers 140 different meal choices, including poultry, seafood, pasta, vegetarian, and butcher sections. Some dishes include beef stroganoff, blackened salmon, lemon garlic shrimp, eggplant rollatini, teriyaki meatballs, seafood mushroom caps, and brie and raspberry crostini.

Delaney’s Market also sells pre-made sandwiches such as grilled chicken on a ciabatta roll, turkey with chipotle aioli, and roast beef and cheddar cheese on a panini. There are also a variety of salads and desert options such as key lime pie.

He added fresh bread is made from scratch every day at the market.

Rosskothen said the menu was based on popular dishes from the Delaney House and its banquet business at the Log Cabin.

“We kind of used our judgment and developed the menu around this,” he noted.  

Some of the most popular meals at the Delaney House include chicken margarita, Gorgonzola beef tips, and shepherd’s pie, which are all sold at the market, he added.

“Some of those items are standard there and there’s some items here that we don’t have anywhere else either,” he stated. “Everything is prepared in our main kitchen [at Delaney’s Market]. It comes fresh every day. That’s really important. Everything is fresh [and] a lot is locally sourced. The idea is that meals get made this morning get to the store this afternoon and get sold today and into tomorrow.”

Rosskothen said most of the containers for the food sold at the market could be placed in the oven or a microwave.

“Our goal is that you can have a dinner for around $20 a couple,” he noted. “But there’s containers that feed four people. We’re also focusing on the family.”

He explained Longmeadow and surrounding towns such as East Longmeadow and Wilbraham are the “right communities” to shop at the market.

“I think people are very busy, they’re looking for choices, and this is unique,” Rosskothen said. “Nothing like this exists in a market. This is kind of a different concept.”

This concept was a team effort between Rosskothen, co-owner and chef Michael Corduff at the Delaney House restaurant group during the past two years, Rosskothen stated.

“Blue Apron is a concept where you get ingredients to a recipe delivered to your house and then you cook a meal,” he explained. “You don’t have to go shopping … We tried it for a while and liked it, but didn’t like it enough. We kept on thinking, ‘What would work?’ Because this home meal replacement is a big market. So we came up with this idea.”

Renovations for Delaney’s Market, at 696 Bliss Road, started in December and concluded in August, Rosskothen noted.

Since opening its doors, business has been good, he stated.

“[On Aug. 4] we sold close to 400 different items,” he added. “So the production gear up to that is a real challenge.”

Rosskothen said he believes it’s important that customers let them know what food products and meal they enjoy and those that don’t work for them.

“We need to learn from our guests,” he explained.    

For more information about Delaney’s Market visit www.facebook.com/DelaneysMarket/.

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